KAI
KOREAN AMERICAN INSTITUTE
Branding + Identity
Graphic + Print Design
Web Design + Development
KAI
KOREAN AMERICAN INSTITUTE
Branding + Identity
Graphic + Print Design
Web Design + Development
EXPLORATION
The Korean American Institute’s identity encourages open dialogue, inclusivity, and collaboration, inviting individuals and organizations to engage in meaningful discussions and drive change together.
COLOR PALETTE
The colors were chosen to represent clarity, trust, and professionalism. Light Sky Blue symbolizes openness and communication, while Blue reflects reliability and depth, reinforcing the Institute’s commitment to thoughtful analysis and advocacy.
A key feature of the site is the interactive map and table highlighting those elected to the City Council. This tool allows users to explore and visualize the involvement of Korean Americans in local governance, offering a clear and accessible overview of political representation. The design is responsive and user-friendly and seamlessly integrates with the site’s overall aesthetic, ensuring that visitors can quickly find and engage with important information.
